Founded in 2013, this UK startup is a true example of the ‘Glocal’ economy. Global reach with locally produced items. Opendesk is all about connecting designers and makers across the globe and cutting out the middleman. Users choose a design such as the Breakout Table , and Opendesk will find you a local fabricator to […]Read more "YOUR FURNITURE NO LONGER NEEDS TO BE MADE IN CHINA"
“I hope you have so many ideas buzzing around your head by the end of today that you can claim to be an oxymoronically one-person-hive-mind”. Antony Mayfield, CEO of Brilliant Noise, I think your mission has been accomplished! 13 speakers, set in a cinema, popcorn to hand. Below are the key takeouts that really resonated […]Read more "Usability always trumps persuasion"
I spent a day with Smarta 100 at their one day Bootcamp for entrepreneurs with a strap line that really captures how an entrepreneur feels – I have a dream that’s worth more than my sleep. I have been to 2 other Smarta events in the evening, and was hesitant to spend an entire day […]Read more "I have a dream that’s worth more than my sleep!"
Last Friday I went to the talk by Sir John Hegarty on creativity at the V&A – choosing not to sit back and lap up the sunshine, instead opting to listen to one of the greatest minds in advertising talk on creativity. Unbeknown to me was the timely coincidence of the launch of his new book […]Read more "Take your headphones off!"
As a student of the Google Digital Marketing course, our last module required group work – whereby we were all placed into groups of 10, with a brief stating – ‘create an online business that will make millions’. After submitting our one page business plans, I was surprised but quietly chuffed that my Tinder For Mums […]Read more "Tinder For Mums"
For those yet to discover Humans of New York ( HONY) you’re in for a visual feast. HONY is a photo blog created in 2010, as described by the creator that believed it would be really cool to create an exhaustive catalogue of New York City’s inhabitants. THE POWER OF SOCIAL MEDIA The success of HONY is […]Read more "Humans Of New York"
I found this to be a great example of how raw data can be used to create a tangible result in real time. As a mad tennis fan myself, and having worked previously in the promotions industry, I thought this is a brilliant marriage of using real time data to engage fans further. If interested, […]Read more "Wimbledon Fans"